The core story of your business talks about the things you do for your customers, as opposed to the things you do. It’s told in the worldview of your target audience.
Jim Logan
B2B COPYWRITER
"I have worked with many business professionals, but none hold a candle to Jim Logan’s skill level." ~Richard H., LexTech
B2B COPYWRITER
SHARPEN YOUR CORE STORY
SHARE YOUR STORY WITH TARGET AUDIENCES
It’s not enough to have a story, you need to tell it through every message and interaction – marketing and sales materials, website, social media, and live conversations.
MASTER CRITICAL SELLING SKILLS
Different than sales tactics, there are a number of critical selling skills that directly result in greater close ratios, shorter sales cycles, and less reliance on discounts to win new customers.
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Years in Business
[Coming Soon] Read our white papers, case studies, and special reports to discover new tips, proven how-to information, and fresh ideas to sell more – faster.
Listen to our podcast for quick tips and ideas to sell more -faster. From time-to-time, we’ll interview sales thought leaders to get you the best information available to grow your business.
Read our blog to keep in touch with our latest thoughts on attracting target markets and winning new customers. Please join in the conversation, offer insight from your experience, and help advance ideas to sell more – faster.
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CLIENT FEEDBACK
Jim Logan is detailed, informative and an expert in all things sales. If you’re in the market for a sales coach or business coach look no further. Hell, even if you’re not in the market, do yourself a favor and just reach out to Jim and see what he can offer you.
Jim Logan is a goal-oriented, reliable and creative writer and editor with a lot of technology expertise and positive attitude. We’ve hired him for numerous projects over the years, and are always happy with the results. He’s friendly, responsive and open to suggestions. It is great working with him!
I have worked with many business and marketing professionals, but none hold a candle to Jim Logan's skill level. Jim has a unique ability to synthesize complex, technical offerings and articulate a market identity and message that effectively communicates and creates interest in the offering.
I have hired Jim Logan on and off through the years for different B2B marketing projects. Jim is the real deal when it comes to B2B marketing consulting. In our last engagement, he offered some ideas that led to a 28% increase in on-line leads for a very niche product…Besides being an easy person to work with, Jim is one of those people that will ‘go the extra mile’ to help you. If you’re looking for some new ideas or perspectives on your B2B marketing program, Jim Logan is the guy to talk to.
