Posts tagged with: customer loyalty

Try to find someone in business who says they don’t value their customers. It would be surprising if you found one – everyone values their customers. Or so they say. Valuing your customers is little different than loving someone – saying it...
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That’s what I was told when I stopped to briefly meet with a local executive. I was there without an appointment, but had a legitimate reason to be there, apologized in advance for not having an appointment, stated what I was there...
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I visited three websites this morning with no contact information beyond a web form. All were companies supporting ecommerce. Incredible! How do you trust a company that doesn’t give you a telephone number, physical address, and a name of a...
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When I think about the number of services and subscriptions I’ve cancelled or failed to renew over the years, my first thought is how unnecessary it should have been. In the overwhelming number of cases, the company I severed relationship...
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There are a number of companies who pride themselves on providing excellent customer service — touting awards, testimonials, and rightfully proud of their ability to handle a crisis, restore service, and make right whatever is wrong. And yet, this has...
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Reference my previous post on how to earn customer loyalty, here’s a real-world example of how to do it: First the background Years ago I was part owner in a small manufacturing company — we made high-end portable floors, sold...
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If you’re in business of any sort you know the power, wealth, and tremendous value of having loyal customers. Loyal customers love to brag about their favorite shops, eateries, local hangouts, and service providers – they help your business on...
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Have you noticed there is never anything good in the fine print of an agreement? All the good stuff is up front and in large print. The bad stuff is buried in the back somewhere, deep inside a long paragraph,...
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Every person you: speak to stand across the counter from meet shake hands with speak on the phone with open the door for Has a family or people important in their life they: think of support love care for The...
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If your prospects don’t purchase, don’t blame them. They aren’t stupid. You’ve probably failed in connecting with them to the point they felt compelled to purchase. Your offer may be wrong, it may be packaged incorrectly,  or you may be...
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